Is McDonald’s Attacking Christians?

September 14, 2008 · Filed Under Advertising, Religion · 3 Comments 


I’ve been stewing over a McDonald’s billboard I read this week advertising their new Southern Style Chicken Sandwich, an obvious copy of Chic-fil-A’s signature sandwich. The billboard stated “good every day of the week.”

Everyone knows that Chic-fil-A is closed on Sunday because it’s founder Truett Cathy believed Sunday is a day for families to worship God, rest, and spend time with one another. Cathy stated:

“Our decision to close on Sunday was our way of honoring God and directing our attention to things more important than our business. If it took seven days to make a living with a restaurant, then we needed to be in some other line of work. Through the years, I have never wavered from that position.”

Even the company’s mission statement states that the business exists “to glorify God by being a faithful steward of all that is entrusted to us and to have a positive influence on all who come in contact with Chick-fil-A.”

I don’t think it’s far-fetched to think that McDonald’s new “good every day of the week” advertisement is a direct slap at Chic-fil-A’s mission statement and many Christians who believe the same. McDonald’s is clearly stating “Chic-fil-A is closed on Sundays, so get your chicken sandwich fix here.” That’s using the Cathy family’s Christianity against them to make a buck.

I work on a lot of Sunday’s. I’m working today and probably every Sunday up to Election Day. Still, I respect the Cathy family for holding true to their beliefs and I am appalled that McDonald’s would stoop so low in their advertisement.

What do you think?