The Ride of a Lifetime

By Robert Iger
Image of the cover of The Ride of a Lifetime by Robert Iger. Wesley Donehue's book reviews and recommendations.

WOW! That’s 20 books in 2020. Only thirty more to hit the big goal! I hope you guys are finding something useful in these short reviews.

I really enjoyed this book. So much so that I knocked it out in just twenty-four hours. After reading about the beginnings of the Disney company in Walt Disney’s biography, I wanted to read about Disney today, which became an unstoppable behemoth under Bob Iger’s leadership. When Iger took over Disney was in complete disarray. Now it owns just about everything I love. All it needs now is Star Trek.

Bob Iger is the man. He led the acquisitions of Pixar, Marvel, Star Wars, and Fox. He fathered Baby Yoda… I mean sorta. He literally led Disney into the future by cannibalizing the company’s own business model and being the first to go on iTunes, embracing streaming for ESPN, and then launching Disney+ a few months before his retirement. Dude wasn’t at all scared to take a risk. What I love most about Iger was his obsession with the intersection of creative and technology.

I just loved this entrepreneurial story but this isn’t a book for just entrepreneurs. I recommend it to all Disney fans.

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